{"id":339,"date":"2017-11-28T10:30:21","date_gmt":"2017-11-28T10:30:21","guid":{"rendered":"http:\/\/thejigsawseo.in\/blog\/?p=339"},"modified":"2017-12-04T10:25:49","modified_gmt":"2017-12-04T10:25:49","slug":"technical-seo-facts-you-should-know-as-a-beginner","status":"publish","type":"post","link":"http:\/\/thejigsawseo.in\/blog\/technical-seo-facts-you-should-know-as-a-beginner\/","title":{"rendered":"Technical Seo Facts You Should Know As A Beginner"},"content":{"rendered":"<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The technical <\/span><\/span><a href=\"https:\/\/thejigsawseo.in\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>S<\/b><\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>earch <\/b><\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>E<\/b><\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>ngine <\/b><\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>O<\/b><\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>ptimization<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> is very interesting and awesome field. The person who handles the technical SEO is required to have excellent problem-solving and critical thinking skills. There are few technical SEO facts that you need to know as a beginner. They might help you in making your <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/ways-to-convert-website-traffic-into-leads\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>website<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> rank better in search results.<\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Are you a beginner in the field of <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/are-you-aware-of-these-free-and-simple-seo-tools\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>SEO<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">? Looking for some guidance? If yes, do not worry we are here to guide you through some technical fact that will help you change from beginner to intermediate and then from intermediate to professional. <\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Let us study the list of facts in detail<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Page speed matters<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Most of the people think that a slow loading page is annoying but it has more consequences than that. Page speed has been a search ranking factor for a very long time, and Google also said that it may soon use mobile page speed as a factor in mobile search rankings.\u2019<\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Many people also use the Google\u2019s <\/span><\/span><a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>PageSpeed Insights tool<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> to get an analysis of their site speed and recommendations for improvement. For all the people who are especially trying to improve mobile site performance, Google has a new <\/span><\/span><a href=\"https:\/\/testmysite.thinkwithgoogle.com\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>page speed tool<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> out that is mobile-focused. The page speed tool checks the page load time, tests your mobile site on the 3G connection, evaluate mobile usability and provides a detailed report to you on your provided email address.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Robots.txt files are case-sensitive and must be placed in a site\u2019s main directory<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The <\/span><\/span><a href=\"https:\/\/moz.com\/learn\/seo\/robotstxt\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>robots.txt<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> file should always be named in all lower case (robots.txt) in order to be recognized. Addition to this, crawlers only look in one place when they search for a robots.txt file that is the site\u2019s main directory. If the crawlers do not find the file in the main directory, they will continue to crawl assuming there is no such file.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Crawlers can\u2019t always access infinite scroll<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">If the crawlers cannot access the robot.txt, there are chances that your page might not rank. When you are using the infinite scroll for your site, make sure that there is<\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> a paginated series of pages in addition to the one long scroll.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Google doesn\u2019t care how you structure your sitemap<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">As long as you are using XML, you can structure your sitemap the way you want. The category breakdown and the overall structure is totally up to you and it won\u2019t affect how <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/common-google-adwords-mistakes-that-you-should-stop-doing\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>Google<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> crawls your site.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">The noarchive tag will not hurt your Google rankings<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">If you use the noarchive tag then this tag will not display the cached version of your page in the Google search results and also it would not negatively affect your page\u2019s overall rankings.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Google usually crawls your home page first<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">It is not necessary, but usually, Google finds the <\/span><\/span><a href=\"https:\/\/thejigsawseo.in\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>home page<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> first. But if there are a large number of links to a specific page within your site then Google will crawl that page first instead of your homepage.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Google scores internal and external links differently<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">This means that Google keeps a different score of the link to your content or website from a third-party site and a link from your own site.<\/span><\/span><\/p>\n<h3 class=\"western\">You can check the crawl budget of your site in Google Search Console<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The crawl budget is the number of pages that search engines can and want to crawl in a given amount of time. You can get the idea of your crawl budget using the <\/span><\/span><a href=\"https:\/\/www.google.com\/webmasters\/tools\/home?hl=en\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>Google Search Console<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> and you can also increase it from here if it is necessary.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Disallowing pages with no SEO value will improve your crawl budget<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Pages that are less important to your <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/get-started-with-seo\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>SEO<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> efforts often include the privacy policies, expired promotions or terms and conditions. If the page is not supposed to rank then it is fine if there is no 100 percent good-quality <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/diverse-content-for-seo\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>content<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> on it and it is better to disallow the page or block it.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">There is a lot to know about sitemaps<\/h3>\n<ul>\n<li>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The XML file should always be UTF-8 encoded.<\/span><\/span><\/p>\n<\/li>\n<li>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The XML files cannot include the session ID from URL.<\/span><\/span><\/p>\n<\/li>\n<li>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The XML must be less than 50,000 URLs and no larger than 50 MB.<\/span><\/span><\/p>\n<\/li>\n<li>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Instead of multiple sitemap submissions, a sitemap index file is recommended.<\/span><\/span><\/p>\n<\/li>\n<li>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">You can also use different sitemaps for different <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/how-to-manage-negative-social-media-comment\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>media<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> types like Video, Images, and News.<\/span><\/span><\/p>\n<\/li>\n<\/ul>\n<h3 class=\"western\" align=\"justify\">You can check how Google\u2019s mobile crawler \u2018sees\u2019 pages of your website<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">As <\/span><\/span><a href=\"https:\/\/youtu.be\/VjydgQuUsl8\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>Google migrating to a mobile-first index<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">, it is essential that you make sure your site pages perform well on mobile devices.<\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Using the Google Console\u2019s Mobile Usability report you can find out specific pages on your site that may have issues with usability on mobile devices. If you want you can also try the mobile-friendly test.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Half of page one Google results are now HTTPS<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">The security of your website is very important as the secure sites are given more ranking boost. Google Chrome is now issuing warnings to users when they encounter sites with forms that are not secure. And it is seen that the webmasters have responded to these updates. According to the <\/span><\/span><a href=\"https:\/\/moz.com\/blog\/half-page-one-google-results-https\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>Moz<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">, over half of the page one Google results are HTTPS.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">You can control your search box in Google<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">When you search something on <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/ways-to-beat-googles-algorithm\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>Google<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">, along with the listings Google also provides a search box. If you want the search box for your site then you can choose the power to this search box with your own search engine. Also, you can disable the search box in Google using the nositelinkssearchbox <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/meta-tags-for-seo\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>meta tag<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">.<\/span><\/span><\/p>\n<h3 class=\"western\" align=\"justify\">Try to keep your page load time to 2 to 3 seconds<\/h3>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">It is recommended by Google Webmaster Trends Analyst <\/span><\/span><a href=\"https:\/\/en.wikipedia.org\/wiki\/John_Mueller\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>John Mueller<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> that your page load time should be up to 2 to 3 seconds. Although, a longer one won\u2019t necessarily affect your rankings.<\/span><\/span><\/p>\n<p align=\"justify\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">Th<\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">is is the list of<\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> some technical <\/span><\/span><a href=\"http:\/\/thejigsawseo.in\/blog\/seo-campaign\/\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>SEO<\/b><\/span><\/span><\/a> <span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">facts<\/span><\/span><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"> that will help you as a beginner. To know more such tips visit this <\/span><\/span><a href=\"https:\/\/searchengineland.com\/19-technical-seo-facts-beginners-282949\"><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\"><b>blog<\/b><\/span><\/span><\/a><span style=\"font-family: URW Gothic L, sans-serif;\"><span style=\"font-size: medium;\">. Also, do us let know what you think about this article in the comment section below. <\/span><\/span><\/p>\n<p align=\"justify\">\n","protected":false},"excerpt":{"rendered":"<p>The technical Search Engine Optimization is very interesting and awesome field. The person who handles the technical SEO is required to have excellent problem-solving and critical thinking skills. There are few technical SEO facts that you need to know as a beginner. They might help you in making your website rank better in search results&#8230;.<\/p>\n","protected":false},"author":1,"featured_media":340,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2],"tags":[168,169,167,134,109,140],"_links":{"self":[{"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/posts\/339"}],"collection":[{"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/comments?post=339"}],"version-history":[{"count":2,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/posts\/339\/revisions"}],"predecessor-version":[{"id":342,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/posts\/339\/revisions\/342"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/media\/340"}],"wp:attachment":[{"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/media?parent=339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/categories?post=339"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/thejigsawseo.in\/blog\/wp-json\/wp\/v2\/tags?post=339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}